The New 1947 Dress.

The most flattering dress of the 20th century.

Full, sweeping skirt and shaped bodice, for artful emphasis on legs, hips, waist, and bust.

Rita wore it. Coeds and secretaries wore it. Your mother wore it. Women looked wonderful in it. Still do. And always will.

Unless the female form undergoes some kind of radical transformation.

Long-Sleeve 1947 Dress (No. 6778). Deliverance from the boxy, skimpy cut of WWII utility fashions. Splendid cotton blend with the same swinging sweep and sash ties as the short-sleeved version. Mid-calf length. Same V-neck bodice, darts at bust and waist. Same notched collar to stand up pertly if you wish.

This one definitely belongs in your closet, too.

Fabric 97% Cotton and  3% Spandex. Imported.